What is Re-marketing? Re-marketing, also known as re-targeting, is defined as a type of online advertising that shows ads to people who have visited your website, or a specific web page, and may have exhibited a specific behavior (e.g., not converting into a site conversion goal). For example, let’s say you were browsing on Amazon but didn’t make a purchase. When you go to another ...

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Every year, there are new trends and best practices that change the digital marketing landscape. This year is no different, especially when it comes to SEO. Here are three SEO trends to kick your organic rank up a notch and prepare you for a successful 2019. 1) Voice Search Is Growing: Voice capabilities are no longer just an idea. Thanks to Google Home, Amazon ...

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Say goodbye to Google Plus! Google has officially announced that they will be shutting down the Google+ social network on April 2nd. Why this decision? Google is well known for being one of the giants in the online world, so where did they go wrong with Google+? They gave several reasons for the shutdown including the network’s low usage, and struggling to live up ...

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Here are our top five digital marketing predictions that will perform well over the next year and beyond. As technology and user behavior evolves, we expect that digital marketing will adapt and find more efficient ways of reaching targeted audiences. 1) Mobile: With more and more people using smartphones for everything in their lives, expect to see continued growth and performance of search engine ...

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Bing Ads is expanding to reach LinkedIn users for searches on Bing, MSN and Yahoo with their sponsored ads. Targeting for Search on the Bing Network and owned/operated sites will start in January 2019 to all accounts serving the United States. There are many segments on LinkedIn that are available for targeting. The latest figures for LinkedIn include 145 industries, 80,000 companies and 26 ...

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